CNBC 专访张勇、阿里云的地位以及若干不寻常的传播操作

关于此次双十一的成绩不再赘述,过去的二十多个小时,全球科技媒体以及科技娱乐媒体们都有相关报道。

不过,与这些数字相比,双十一前阿里巴巴 CEO 张勇接受美国 CNBC 的专访更具看点。在马云即将退休的过渡期内,阿里巴巴需要一个可以向欧美市场介绍公司发展的人,张勇也在这次专访中,以双十一的意义为切入点,详细介绍了阿里巴巴体系以及未来战略,某种意义上,这也是向华尔街展现阿里巴巴对于未来的布局和思考。

此次访谈中,张勇以欧美市场可以理解的语言谈论阿里巴巴的战略,比如对新零售的阐述:

When we talk about new retail, we strongly believe that online commercial world and offline brick mortars are not separate worlds. And if you look at the customer base today, everyone is living in the internet. Everybody is the internet user. You have the same customer base. You must have the same commercial world. It’s all about how to innovate online and offline to a whole digitalized commercial world……

在中美贸易战的敏感话题上,张勇的表态也非常老道:

Well, I would say nobody likes trade war and nobody likes the uncertainty of the economic condition. But what we always do is that to try to find opportunities in the tough time. If people have some pain points, this means some opportunities. How to help people in the tough time to get more business, not only in China but also in the global markets……

在我看来,此次访谈里最重要的一段话是张勇对于阿里巴巴云计算业务的表述......

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Zhao Saipo

View posts by Zhao Saipo
赵赛坡,科技博客作者、资深科技观察家、付费科技评论 Dailyio 创始人、出品人,覆盖 3000+ 付费用户。 曾担任 TechTarget 中国区记者、频道主编、AI 自媒体「机器之心」前联合创始人。